90 min workshop for service providers, course creators & coaches

mastering masterclass meta ads

you’ve got the course. the masterclass. the social proof.

but without the right ads? your launch still leans on luck.

you’re not starting from scratch. but you are stuck here:

You’ve built a group programme or course you know gets results.

You’ve run masterclasses that convert.

You’ve even used ads to grow your audience.

But when it comes to filling the masterclass itself?

You're still relying on:

  • 🧡 Posting on social every day and praying for reach

  • 🧡 A waitlist that… definitely isn't waiting for your emails

  • 🧡 A warm audience that’s already seen this masterclass once (or twice)

And truthfully, you're tired of the launch panic & the frantic push the week before.

The "what if no one shows up" spiral. The last-minute ads that feel like a shot in the dark.

You know your masterclass works when people join live.

What you need now?

A reliable, strategic, ad-driven system to fill the (online) room.

using ads to fill your masterclass means you could be…

✨ Seeing sign-ups rolling in even on the days you’re not posting organically

✨ Watching your audience grow with the right people already primed and excited by the time they hit your landing page

✨ Logging into Zoom and seeing a full room of dream clients who chose to be there

✨ Selling your programme during the masterclass because your ads brought in people ready to buy

This is the real power of mastering your masterclass ads.

Not more visibility.
Not more “maybe next time” energy.
But actual humans. In the room.
Excited. Engaged.
Buying.

Here’s how we’ll do it, together, live

This isn’t a passive “watch and learn” session.
This is a done-with-you workshop where we roll up our sleeves and build your masterclass ad campaign in real time.

✅ Review your masterclass title so it’s ad-ready
✅ Write ad copy (with instant support if you get stuck)
✅ Set it all up inside Ads Manager (and actually understand it)

No guesswork. Just real implementation with expert feedback.

“ HOLY CRAP GUYS! 60 people registered for the masterclass, 50 turned up live, and we now have 14 new members!!! I’ve never held a masterclass where we’re selling at the end... and literally my Thrive cart is just pinging before we’ve finished. And the feedback has been AH-MAZING.”

INEVITABLE MEMBER - MAY 2025

mastering masterclass meta ads

Live. Strategic. Done-with-you workshop.
Wednesday 20th August. 10 - 1130 UK time
£147+VAT

a live 90-minute workshop where you’ll:

🔥 learn The key elements that make or break your ad campaign

Yes it’s about the ads, but it’s also about what the ads are promoting. You’ll review what you’re going to be promoting to ensure it’s optimised for ads.

💻 build it all on the call

Write your ad copy, plan your graphics & set it up in ads manager.

No vague strategy. No being left to figure it out alone.

Just real-time implementation with expert eyes there to support you.

🎁 your bonus toolkit (worth £400+)

Because the workshop is just the beginning.

You’ll also get access to the Mastering Masterclass Ads Mini Course which includes:

✔️ Masterclass Ads Builder (Custom GPT)
Highly trained Masterclass customGTP to support you with everything from deciding on your audience to writing your ad copy.

✔️ Bonus Content: Boost Show-Up Rates
Simple strategies to make sure people actually attend (because sign-ups are only step one)

✔️ Full Campaign Set Up Walkthroughs & Testing Tips
How to set up your campaign, read your ad results & test with intention.

✔️ Tech Troubleshooter
Your AI sidekick for pixels, setup issues, and last-minute “why isn’t this working?!” panic

your investment:

£147+VAT

📅 Live on Wednesday 20th August at 10am
🎥 Workshop replay will be included as part of the mini course.
🎁 Mini course includes: customGPT tools, bonus content and full ad campaign walkthroughs with tech troubleshooting.

this workshop IS perfect
FOR YOU If:

🧡 You’ve got a course or programme you’re ready to sell

🧡 You’ve already delivered a masterclass (or know what yours will be)

🧡 You’ve run ads & are familiar with ads manager but haven’t nailed the full funnel to fill the room

🧡 You’re ready to scale beyond your existing list and warm audience

This isn’t beginner-level.

This is for coaches, strategists, and experts who are ready to expand beyond their current audience and fill their masterclass with brand new people.

this workshop isn’t the right fit if:

🙅‍♀️ You're not prepared to invest time or money into Meta™️ ads right now

🙅‍♀️ You want to fill your masterclass organically

🙅‍♀️ You’ve never used Meta ads before and don’t have an ad account set up

🙅‍♀️ You don’t want to run a masterclass

Hey there, I’m Sophie

the colour loving, lionhearted, friendly face of facebook™️ ads

I help ambitious women stop being the engine of their business and start building systems that scale their impact without scaling their stress.

Over the past 8+ years, I’ve helped hundreds of founders grow audiences that actually buy, simplify their marketing, and create launches that feel inevitable, not exhausting.

I believe great ads don’t just get attention, they build connection.
The kind of connection that fills your masterclass with superfans, not strangers.

That’s exactly what we’re doing inside this workshop:
One campaign. One system. Everything changes.
Let’s go.

faq’s

  • Yes! I use ‘masterclass’ as a short hand for any live event. The same approach for any live online event.

  • Yes, when we build the ads, we’ll create an audience of the best people to run your ads to.

    Even if you have a niche topic, only work with people in person or have a really small audience at the moment - we can create an audience for you!

  • Only you can decide if you want to go beyond organic promotion for your masterclass.

    My advice would be:

    If you haven’t run ads before OR this is the first time you are running a masterclass, I’d advise you to focus on an organic audience for now.

    If you’ve run ads & done a masterclass before and want to expand beyond your current audience - this is for you!

  • I’ll cover this in more at the workshop but I would budget to run the ads for 14 days with ideally £15-20+/day.

  • Businesses that have got great results from my approach include: career coaches, photographers, marketers, business coaches, course creators (from hypnobirthing to nutritionists), ethical dog trainers, infant sleep coaches… the list is long!

  • No, this workshop won’t be covering the basics of setting your ad account up and creating ads. You need to be familiar with ads manager & have an ad account set up and ready to go.